People often use the phrases event management services and event planning services interchangeably. While they may be similar in some contexts, there’s a difference between the two.
Does Name Matters?
The event planning industry lists out numerous job titles and job descriptions. There are event coordinators, event planners, convention planners, event manager and more. The list seems endless.
With the increasing job opportunities and job titles, it can be confusing for people starting out in the industry to really understand the titles. Moreover, experienced professionals are often frustrated with clients often misunderstanding their services.
Want to learn more about their differences and similarities? Keep on reading!!!
Event Planning
Let’s begin with event planning. Every event – wedding, birthday party, corporate event, anniversary celebrations, and conferences start with planning. The initial discussion regarding the budget, desirable dates, ideas, theme, are all a part of the event planning process.
Event planning begins from the early stages of concept and continues until the actual date of the event. It involves working closely with the client to design an event that reflects the client’s idea and vision while meeting the event objective.
When people hire event planners, they are hiring a professional who is responsible to take care of the different aspects of the event planning.
Some of the responsibilities of event planners include but is not limited to:
- Selecting the venue
- Selecting the theme for the event
- Negotiating hotel contracts
- Developing a budget
- Planning a menu
- Hiring the best caterers
- Coordinating transportation
- Arranging the speakers
- Creating invites
Event planning includes everything required to put together an interesting event. This category often falls under the large umbrella of event management.
Event Management
Every type of event includes numerous pieces that fit together like a puzzle. While the event planner plans, coordinate, and executes the event, the event management services provider is in charge of the entire program instead of an individual event.
Event planners are responsible to make the event a success according to the plan. Event managers are involved in creating, coordinating and managing different aspects of the event as well as the teams responsible for each aspect.
Responsibilities of event management services professionals include but are not limited to:
- Reserving a location for the event
- Coordinating with the vendors
- Managing the staff
- Designing emergency contingency plans
- Ensuring compliance with health and safety standards
- Monitoring the event
- Executing the event
- Resolving unpredictable situations
Can Event Planners and Event Managers Work Together?
Event planners and event managers often work in sync to put together an impeccable show. The event managers need a team to conceptualize and execute the event. They often work together as their responsibilities overlap.
It is vital to understand the difference between the two to determine which service provider you need to hire.
At Leishman Associates, our expertise goes hand in hand with your vision. We’re with you from concept to celebration. We are an experienced, enthusiastic and dedicated team of event management services provider who have in place excellent procedures to ensure that your event runs on budget, on time, and delivers a great experience for your delegates.
For any enquiries regarding your next conference or event, call +61 3 6234 7844
